Hollywood superstar Chris Hemsworth and actress Elsa Pataky, his wife, are teaming up in a new “Find Your Pace” campaign that captures the dynamic lifestyle of Abu Dhabi. Through this collaboration with the Department of Culture and Tourism – Abu Dhabi, the emirate is positioned as a destination that lets its visitors curate experiences that match their uniqueness and energy.
The campaign, which was unveiled through a visually stunning video, features Hemsworth and Pataky exploring Abu Dhabi’s diverse attractions. From the serenity of the desert dunes to the adrenaline-pumping thrills of Yas Island, the couple demonstrates how Abu Dhabi caters to every type of traveler.
A certain scene standing out from all others had involved Hemsworth, having a known adventurous personality, particularly while he navigated through the dunes in a four-wheel drive, followed by a reflective moment in the endless desert expanse. Pataky, for her part, was into the cultural aspects of the town and was spotted within the lines of the Sheikh Zayed Grand Mosque and appreciating local flavors amidst the colorful souks. Together, they take on the thrilling rides of Ferrari World, sprinkling a flavor of family fun with them.
Commenting on the campaign, Hemsworth shared, “Abu Dhabi is a place of endless contrasts. Whether you’re looking for adventure, relaxation, or culture, there’s something here for everyone. This campaign is about finding what moves you – at your own pace.” Pataky added, “We’ve always loved traveling together as a family, and Abu Dhabi offers something truly unique. It’s an unforgettable experience.
The “Find Your Pace” campaign shows how Abu Dhabi is committed to catering to a global audience, in the hope that it will prove itself as a world-class destination. It’s not only about the locations but also about the storytelling that draws people in, making them feel like part of the journey.
With the star power of Hemsworth and Pataky, tourism officials think that the destination will urge the travelers to consider Abu Dhabi as their next destination. The emirate, well-known for its blend of modernity with tradition and rich experiences ranging from luxurious indulgence to nature-driven escapes, is touted as one of the must-visit locales.
With momentum now set to the campaign, it has Hemsworth and Pataky exploring Abu Dhabi to invite all travelers worldwide to “find their pace” while embracing the city’s rich tapestry.
