Supermodel and entrepreneur Emily Ratajkowski is to be the face of Self-Portrait’s new campaign, according to the just-informed super influencer. Chic and glamorous, Ratajkowski is to join the ranks of up-and-coming fashion label Self-Portrait as its newest muse in what will be the final season of several high-fashion seasons under her belt as a super influential model.
Self-Portrait was founded in 2013 by Han Chong. Its sensuality and modernity walk hand in hand easily. For years, the brand has glorified delicate lace dresses, sharp tailoring, and intricate craftsmanship. The former model, according to opinion, finds cooperation with the brand pretty natural due to a certain versatility of her style and a great presence in both the worlds of fashion and pop culture.
This was a new chapter for a self-portrait.
The campaign would be just a small part of what would be considered far more than a promotion effort; it would serve as some sort of signal toward an evolving vision for self-portrait. Under the new guidance of Ratajkowski, the brand will look forward to further advancing its reputation as the go-to label for contemporary women into an all too effortless chic without losing their senses of individuality. Known for her confident and body-positive image, Ratajkowski embodies many of the values that self-portrait represents: empowerment, confidence, and femininity.
This fascinating overlap of Ratajkowski with the modernity of self-portrait brings forth the freshness of style that is entirely synonymous with the brand’s own sensualities. It is at once seductive, sophisticated evening wear and, at others, casual knitwear; in it all, the collection marks its way as being absolutely versatile yet elegant, and both the brand as well as Ratajkowski epitomise at one glance. Whether she swings seamlessly from one high-fashion moment to an utterly approachable, everyday moment, this is not only the very ethos of self-portrait but also the perfect ambassador for this new chapter.
It also celebrates diversity and how faces and features change around the world in this fashion industry. Ratajkowski is a vocal body positivity and feminist activist who does not like to stand for beauty standards whenever possible, so her collaboration with Self-Portrait does solidify fashion as a place for the empowered, flowing crowds of modern women.
And as Self-Portrait continues spreading its wings around the globe, that would be one collaboration with Emily Ratajkowski, who will certainly take the brand to greater heights. Inherently, this collaboration of both goes beyond the aesthetic blurs but speaks of a promise to help women through fashion. They will surely inspire a new generation of style-conscious, confident women around the world together.
